At Water Sport Gear Shop (“we”, “us”, or “our”), operating at wateradventuregear.com, we value your trust as much as we value performance on the water. This Privacy Policy explains how we collect, use, protect, and share information when you visit our website or purchase our water sports gear.

1. Information We Collect

Like the right equipment for your adventure, we collect only what’s necessary:

  • Personal Information: When you make purchases, create accounts, or contact us, we collect details like name, email, shipping address (4132 Cherry Ridge Drive, Rochester, US 14611 for returns), and payment information (processed securely through our PCI-DSS compliant systems).
  • Technical Data: IP address, browser type, device information – helping us optimize your experience whether you’re shopping for kayaks or kitesurf gear.
  • Usage Data: How you navigate our site, what products (like our specialized wing foils or inflatable kayaks) you view, helping us improve your shopping experience.
  • Cookies: Small data files that help remember your preferences, like your currency selection or cart items between sessions.

2. How We Use Your Information

We use your data with the same precision as setting up your foil board:

  • Process orders for your water adventures globally (excluding some Asian and remote areas)
  • Provide customer support through our team at [email protected]
  • Improve our products and website functionality
  • Send relevant offers (only with your consent) about new wing accessories or fishing kayaks
  • Prevent fraud with security measures sharper than a foil’s edge

3. Data Sharing & Disclosure

We treat your data with more care than packing a dry bag:

  • Service Providers: Trusted partners who help with payment processing (Visa, Mastercard, JCB, PayPal), shipping, and IT security.
  • Legal Requirements: Only when required by law or to protect our business and customers.
  • Business Transfers: In case of merger or acquisition, with appropriate protections.
  • Never Sold: We don’t sell your data to third-party marketers.

4. International Data Transfers

Since we serve water enthusiasts worldwide (with some regional exceptions), your data may be transferred to and processed in countries outside your own. We ensure all transfers comply with applicable data protection laws.

5. Data Security

We protect your information with security as reliable as our rigid kayaks:

  • Military-grade encryption for all transactions
  • PCI-DSS compliance for payment processing
  • Tokenization so your card details never touch our servers
  • Regular security audits and monitoring

6. Your Rights

You have control over your data, just like steering your kayak:

  • Access: Request a copy of your personal data
  • Correction: Update inaccurate information
  • Deletion: Request removal of your data under certain conditions
  • Opt-Out: Unsubscribe from marketing communications
  • Restriction: Limit how we use your data
  • Portability: Request your data in a structured format

To exercise these rights, contact us at [email protected].

7. Cookies & Tracking Technologies

We use cookies and similar technologies with the precision of setting your kite’s lines:

  • Essential Cookies: Necessary for site functionality (e.g., shopping cart)
  • Performance Cookies: Help us improve the site
  • Marketing Cookies: Used only with your consent to show relevant ads

You can manage cookie preferences through your browser settings.

8. Children’s Privacy

Our water sports gear is for adventurers of appropriate ages. We don’t knowingly collect data from children under 16 without parental consent.

9. Policy Updates

We may update this policy as our business evolves, just like we improve our wing designs. Significant changes will be notified via email or website notice.

10. Contact Us

For privacy questions or concerns, reach our team at:
Email: [email protected]
Address: 4132 Cherry Ridge Drive, Rochester, US 14611

Now that you’re informed, get back to what matters – your next water adventure!